As has become customary, Apple Inc. maintains strict secrecy on the new products it plans to unveil on Wednesday in San Francisco, but bloggers and fans believe that their products will be announced at least a new iPod model or to the incorporation music from the Beatles to the iTunes service.
In recent years, the company based in Cupertino, Calif., has used its September presentations to launch new iPods, which have become smaller, more elegant and powerful with each generation.
The event this year could be similar, if Apple mails to the media are any indication.
The invitation to the press seems like a prepaid iTunes card and has the iconic iPod silhouette dancers and the words "It's only rock and roll, but we like it", a reference to the famous song by the Rolling Stones.
That, of course, leaves room for conjecture. Bloggers eager inspected the image detail and noted that the earphone wire connects to an iPod a bit bigger, which seems an iPod Touch.
The observation has given weight to a rumor that Apple would discontinue its classical model, one that still uses hard disk instead of flash memory.
Of course, other rumors talk about a bigger hard drive in the iPod, which already has a 120-gigabyte model.
The Apple fans are expecting also the ninth version of iTunes, the program that helps users organize their songs, videos, podcasts and data to send to their iPods and iPhones.
Catch campaign of unknown origin and varying quality that have appeared on the internet suggests that iTunes could be added to social networking sites like Facebook.
According to rumors, the iTunes version 9 could now be better to organize programs for iPhone and iPod Touch and allow playback of Blu-Ray discs.
One of the most robust predictions is that Apple will sell albums with videos, photos and graphics and wrap notes in a single package that can be seen in iTunes to help revive consumer interest in buying albums instead one or two songs.
One of the more assumptions that have weakened in recent days is that the iTunes site will finally sell the music of the Beatles. A collection of digitally remastered collection of the Beatles will be released on the same day, along with a package that can play on the popular video game "Rock Band".
However, the use of the phrase from the Rolling Stones on the invitation seems to be calm most of the proponents of this forecast.
The Associated Press reporter Ryan Nakashima in Los Angeles contributed to this report.
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