Less than 10% of Hispanic Internet users shop online

About ten percent of Internet users in Latin America using e-commerce, although it is expected that over the next five years this figure will rise to 30 percent.

This is manifested in Lima Peru's representative in the Internet portal Mercado Libre, Constanza Abdala, citing recent studies by U.S. consultancy Pyramid Research.

During the presentation of the report "Ten years of free markets in Latin America," Abdala said Internet penetration in the region, 30 percent of the population is low compared to 74 and 49 percent on record, respectively in North America and Europe.

For electronic commerce to be increased in the region need better and more broadband connections, personal computers and Internet devices, and ease of online payment and e-commerce laws, said Abdullah.

Free Market, the largest electronic market in Latin America, has 40 million users accumulated at 30 September 2009 and 6960 million in transactions since its inception in 2009, company sources said.

Although it operates in 12 countries in Latin America, its main markets are in Mexico, Argentina, Brazil and Colombia, according to company sources, some 40,000 people remain from the sale of their products through the electronic market.

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